Frameworks and guides for demo qualification, SE capacity, and building a self-serve funnel that protects your team's time.
A framework for measuring how much of your SE team's demo time goes toward genuine evaluation versus early-stage education — and why the split matters more than raw demo count.
Before finalizing your next SE hire, a framework for telling whether you have a genuine capacity problem or a qualification problem wearing a capacity problem's clothes.
A framework for deciding between lightweight, self-serve demo platforms and heavier enterprise tools like Consensus — based on your team's actual scale and urgency, not a feature checklist.
A reference guide to demo qualification: measuring the education-vs-evaluation split, deciding when hiring actually solves capacity problems, and building qualification into your funnel.